Customers are crying out for support when buying wine, according to our new research which found that 1-in-3 customers don’t feel confident ordering wine in pubs, bars and restaurants, with 1-in-9 admitting that they often find the experience intimidating. The research, in partnership with Hallgarten & Novum Wines, looks at the wine buying decisions when ordering … Read More
Hospitality
Super-sized sporting opportunity for pubs
New research we’ve carried out in partnership with FANZO (formally MatchPint) suggests that 16.1 million UK adults intend to watch at least some of this year’s Men’s FIFA World Cup in a pub or bar and an impressive 8.8 million want to watch a 2022 Women’s Football European Championship game. Released end of March, the … Read More
The Final Frontier: Technology in Pubs
Blake Gladman, Strategy & Insights Director at KAM shares his thoughts on the impact of technology on the staff and customer experience in pubs, based on research from KAM’s latest research- Return of the Pub– in association with The BII and kindly supported by Brakes and Stint as well as research in patnership with pointOne. … Read More
The Family Dining Opportunity
Katy Moses, MD at KAM, reflects on the findings from KAM’s latest research into the family dining opportunity for hospitality and why we don’t see kid’s meals on Instagram… (As seen in Propel Friday Opinion.) “‘Beige’ is how many parents describe the current options for kid’s food in hospitality venues. ‘Boring’ comes a close second. … Read More
Chris Welham joins KAM as Non-Exec Chair
KAM has today announced that Chris Welham has joined the Hospitality & Grocery research consultancy’s senior management team as a Non-Executive Chair, effective immediately. Welham brings over 25 years of hospitality experience to the company having previously been CEO of Wadworth, divisional MD at Spirit and Operations Director at Greene King. He is currently MD … Read More
Merging People and Technology
The cracks caused by staff shortages are really beginning to show according to new consumer and hospitality staff research we carried out with pointOne. The research reveals customer experience, particularly in QSR, is being damaged by the current crisis. In the survey of 500 QSR customers and 100 frontline staff, nearly 2-in-3 customers had noticed … Read More
Lets talk about hygiene
Rollback to pre-pandemic and hygiene probably didn’t weigh heavily on your mind as an operator. It was more about experience and ambiance. Fast forward to 2021 and despite the initial flurry of high-visibility Covid measures hastily implemented in many venues, most operators have started to shift their focus to more ‘exciting’ things- whilst keeping standards … Read More
Legacies of lockdown for the Great British Pub
One of the things this pandemic has done to the hospitality industry is exacerbate the same challenges that many publicans have faced for many years; how to drive more (and new) footfall and increase incremental spend in their pubs. It could be said that pubs are one of the more traditional outlets on the typical … Read More
Consumer intentions for Christmas 2021
3.3m people have already made Christmas reservations 1-in-5 UK adults, who celebrate Christmas, have already started planning for Christmas, according to a new consumer poll from research consultancy, KAM. With 7% stating that they’ve already made a reservation for a pub or restaurant for the upcoming festive period and 17% saying they have already invited … Read More
The perception of hospitality as a career choice
With staff shortages rife within the hospitality industry, KAM’s new research shows that only 1-in-5 UK adults consider Hospitality to be an appealing industry to work in. Download the full infographic below. This new research aims to measure the perception of Hospitality as a potential career choice for UK adults. It found that 23% still … Read More